Record your revenue growth rate each month (month-over-month or year-over-year)

Revenue growth rate tells you how fast the business is actually expanding — not just whether you're busy. Watching it month over month shows if your growth is accelerating, flat, or quietly stalling.

Do this

  1. Take this period's revenue and last period's revenue.
  2. Calculate the percentage change between them.
  3. Track it over several months to see the trend, not one blip.
  4. If growth slows, look at leads, pricing, and repeat business.

Growth Rate Formula

Growth Rate % = (This Period − Last Period) ÷ Last Period × 100

Example: Last month: $40,000 This month: $46,000 Growth: (46,000 − 40,000) ÷ 40,000 = 15%

Track it monthly and look at the trend line. Steady positive growth is the goal; a slowing trend is your early warning to act before revenue dips.

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