Reading from Kelsi Guidry

Kelsi Guidry is a Bizer advisor in Houma, LA.

Written by Kelsi

• Turning a WordPress website into an automated customer booking system — A website that only explains what you do is a brochure. Booking turns it into something that keeps working while you are closed.

Also worth reading

• How to start a small business: the 10 steps, in order — Every guide lists the same steps. The order is what saves money: find a buyer before you register, and register before you spend.
• Why more people run a business from home, and who it suits — About half of US businesses are run from home, per the SBA. What changed since 2020, what it really costs, and the businesses it does not suit.
• How to choose a niche narrow enough to win — A niche is a customer you can name and find, not a topic. A one-week test for picking one, and why too narrow is rarer than owners fear.
• How to get more out of limited time, money and people — When everything is short, spreading thin is the expensive choice. Where small businesses lose time and money, and what to cut first.
• How to apply for a small business loan, step by step — What lenders check, the documents to gather, where SBA loans fit, and the personal guarantee most first-time borrowers do not expect.