After working in internet marketing for the last 4 years, I have seen several trends come and go—from that silly dancing baby to paid email services like AOL, but for those of you who think social media is among these trends you might want to think again.
I talk to business owners from hundreds of different industries each month and I’ve observed that a wide variety of companies have begun to take interest in social media. According to a study done by Cone Business, sixty percent of Americans use social media, and of those, 59 percent interact with companies on social media Web sites. One in four interacts more than once per week.
This means that regardless of who your audience is, chances are at least some of them are on Facebook or Linkedin or on another social media site. Don’t believe me? Why not try a simple little test….
- Go to answers.yahoo.com
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