Maintain a financial KPI dashboard (revenue, margin, and cash on hand, monthly)

At the Grow stage, gut feel isn't enough — you steer by numbers. Tracking a few key financial metrics on a dashboard tells you, at a glance, whether the business is healthy and where to push.

Do this

  1. Pick 4-6 metrics that matter (revenue, gross margin, net profit, cash on hand).
  2. Pull them into one simple dashboard you check monthly.
  3. Compare each to last month and to your target.
  4. Act on the one metric that's furthest off target.

Financial Dashboard Checklist

  • Revenue (and growth vs. last month)
  • Gross profit margin %
  • Net profit
  • Cash on hand / runway
  • Outstanding invoices (money owed to you)
  • Review the whole set on the same day each month

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