Track leads and customer inquiries
Once leads are captured, you need to see where each one stands. Tracking leads and inquiries through stages shows you who needs a follow-up and where deals are getting stuck.
Do this
- Set simple stages: New → Contacted → Quoted → Won/Lost.
- Move each lead through the stages as things progress.
- Each day, work the leads that are waiting on you.
- Review stuck leads weekly and clear them out.
Simple Pipeline Stages
Track every lead through these stages:
1. NEW — just came in, not yet contacted 2. CONTACTED — you've reached out 3. QUOTED — they have a price/proposal 4. WON — they became a customer 🎉 5. LOST — they went elsewhere (note why)
Each morning: anything in NEW gets contacted, anything in QUOTED gets a follow-up. That's the whole habit.