Sales From Scratch
Never sold anything before? Start here — from finding your first customer to saying your price without sweating.
- What actually happens in a sale, start to finish: Selling feels scary when it looks like one big make-or-break moment. It isn't. Every sale is a short, predictable path: someone has a…
- Where your first customers actually come from: Before you can sell anything, you need someone to sell to — and when you're just starting, they almost never come from ads. Your first…
- The first conversation: talk less, ask more: New owners think selling means talking a lot — a big, convincing speech. The opposite is true. The person who asks good questions and…
- Say your price out loud — without flinching: The most common mistake new owners make is mumbling their price, apologizing for it, or slashing it before anyone even pushes back. Your…
- Follow up without feeling like a pest: Most sales aren't lost to a competitor — they're lost because the owner felt awkward following up and just didn't. Here's the truth that…
More playlists on selling
- Win Your First 5 Customers: The whole sales process, in order — from a nervous first pitch to a customer who sends you the next five.
- Sell With Confidence: Got the basics down? Sharpen up — diagnose real needs, hold your price, and keep your pipeline full on purpose.
- A Deal Is About to Go Cold: A quote's gone quiet and you don't want to lose it. Two moves to warm it back up without being pushy.
- Win Government Contracts: The government is the world's biggest buyer, and reserves a huge share for small businesses. Register in SAM.gov, get certified for set-asides, find the right opportunities, and win your first contract.
- Certify & Win More Work: Woman-, veteran-, minority-, LGBTQ-, disability-owned, or in an underserved area? An official certification puts you in a shorter line for government and corporate contracts. Find your fit, get it free, and turn it into work.
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