Create Five Social Media Posts

Stay visible · Content consistency · About an hour to review and approve · 2 to 3 weeks of posting · By Bizer

Posting consistently is hard when every post starts from a blank page. This campaign plans and drafts five useful posts at once, so you can approve them in one sitting and post on schedule.

The objective

Give your social channel a short run of useful, on-brand posts without starting from a blank page each time.

When this campaign fits

You have a social channel your customers use, but you post rarely or do not know what to post.

What you will need

  • Which channel you will post on
  • A few photos of your work, products or team, or permission to use simple graphics
  • Anything coming up you want to mention

What Bizer prepares

  • Five post concepts specific to your business
  • A caption and call to action for each
  • A visual brief for each image or short video
  • The order to post them in

What you do

  • Check every claim in every post
  • Publish or schedule the posts

What you get

Five approved, ready-to-post assets, and optionally the published posts.

Step by step

  1. Step 1: Bizer plans five post concepts from what it knows about your business.
  2. Step 2: Bizer drafts captions, calls to action and a visual brief for each.
  3. Step 3: You check the facts, swap in your own photos and approve.
  4. Step 4: You post them in the suggested order, two or three a week.
  5. Step 5: After the last post, note which got the most replies or clicks.

How you will know it worked

Work completed

  • Posts published: All five

Campaign response

  • Engagement and clicks: Likes, comments, shares and link clicks

Business outcome

  • Inquiries: Messages or calls that mention a post

A finished campaign is not a guaranteed result. Each measure is tracked on its own.

What it needs connected

  • Your social account (you post; Bizer drafts)
  • Photos (your own photos work best)

Why five

One post is a guess. Five posts, spread over two or three weeks, start to show a pattern: which kind of post your customers respond to. It is also a small enough batch to approve in one sitting.

A balanced set

The five concepts mix different jobs, so the feed does not read like an ad:

  • Show the work. Real results are the most convincing thing a small business can post.
  • Answer a question. Useful posts get saved and shared.
  • Meet the team. People buy from people.
  • Behind the scenes. Shows the care that customers do not see.
  • Invite action. One post that asks for something specific, so the run ends with a clear next step.

Your photos beat stock

Bizer writes a visual brief for each post: what the picture should show and why. Your own photos of real work almost always outperform stock images. A clean phone photo in good light is enough.

Check every claim

Read every caption before it goes out. If a post mentions a price, a guarantee, a result or a customer, make sure it is true and that you have permission to share it. Bizer drafts from what it knows about your business and marks anything it could not confirm.

Post on a rhythm

Two or three posts a week is a pace most owners can keep. When the five are done, look at which one earned the most replies or clicks, and ask Miles for more like it.

Bizer
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