Look the part without spending a fortune

You don't need an expensive designer to look professional — you need a simple, consistent look that shows up the same everywhere. A clean logo, one or two colors, and real photos of your work do more than a fancy brand package. And avoid the classic trap: don't spend weeks perfecting a logo before you have a single customer. Good-enough-and-consistent beats perfect-and-late.

Do this

1. Get a simple logo and pick one or two colors — clean and readable, not clever.
2. Use the same name, logo, and colors everywhere: your listing, truck, cards, posts, invoices.
3. Show real photos of your actual work — they build trust faster than any graphic.
4. Don't overthink it early. Ask Miles to design a logo or flyer in minutes, then get back to finding customers.

A consistent look, the cheap way

• One simple logo (Miles can design one for you — just ask)
• One or two brand colors you use everywhere
• The exact same business name spelled the same way, everywhere
• Real photos of your work instead of stock images
• The same look on your Google listing, truck, cards, posts, and invoices
• Don't gold-plate it before you have customers — done and consistent wins